When the prime ministers only advice for yet another round of increasing energy costs is to switch tariff and wear a jumper, you know that he is as helpless as the rest of us.
Although there are things you can do to shield yourself from future rises, the prime minister is keeping this information under his hat.
What Mr Cameron should have said was,
“The future of energy within the UK is uncertain, but what is certain is that we cannot guarantee to keep energy down because of a variable factor at home and abroad. Everyone should now begin to look at alternative ways to protect yourselves from the higher costs of future energy in this country.”